Access to online resources while on campus is IP Authenticated. Remote access requires your WVU Login credentials.
You May Want to Click One of These:
Banking AND Sports
DE "SPORTS -- Finance"
DE "GOVERNMENT aid to sports"
DE "SPORTS franchises"
DE "SPORTS teams -- Finance"
DE "STADIUM design & construction -- Finance"
Sport finance by Fried, DeSchriver, Mondello
Sports business unplugged : leadership challenges from the world of sports by Rick Burton, Norm O'Reilly
Print book Financing the sport enterprise by Sawyer, Hypes, Hypes GV716 S29 2004
The commercialization of sport by Trevor Slack
DE "SPORTS marketing"
DE "SPORTS spectators"
DE "WORD-of-mouth advertising"
DE "MARKETING strategy"
DE "BRANDING (Marketing)"
Paper Sport marketing by Mullin, Hardy, Sutton GV716 M85 2014
The ultimate guide to sports marketing by Stedman, Goldblatt, Neirotti
Sports marketing agreements legal, fiscal and practical aspects by Ian S. Blackshaw
American League Franchises : team performances inspire business success by Frank P. Jozsa
Television sports production by Jim Owens
Sport, Media and Mega-Events by Wenner, Billings
National Sporting Goods Association
Marketing Research Association
American Marketing Association